Benefits of podcasting for your online business

With attention spans at an all-time low, audiences are looking for ways to consume quality information in a fraction of the time. Enter in podcasts.

Podcasts are hardly new, but it’s still a growing content platform among online businesses. Many business owners are starting podcasts to share educational information and give a behind-the-scenes look at what it’s like to run a business.

But are people really listening?

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