Hi all hope the weekend is going well for you - it is nearly over here in Australia.

I wanted to share some progress I have made today with a new look newsletter signup page.


I wanted to communicate the value add and impact of being part of my newsletter community. Not just the features.

I am switching from copy like this:

"Join over 3000 people who get insights, how-to guides, articles, links and mental models on Leadership, Learning and Innovation every Friday. 200+ issues published!"

To this:

"Save time with a thought-provoking weekly newsletter designed to build your cognitive toolkit and enhance your practice. Trusted by thousands of educators and leaders."

It would be lovely to see what you think. I welcome any kind, specific and helpful feedback.

Happy to chat about my process and structure if that helps too. Thanks.