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if they have unsubscribed, just let them go and provide value to those who are with you
find a way to engage with those you have, and learn from them how best you can serve them and you will find that you will be attracting to you those who you will best be able to serve!
it is not about how many names are on your list, it is about how much value you provide to your subscribers
hope this helps
If they unsubscribe it is because they don't find value in what you have to offer and that is ok. You are not supposed to be for everyone. However, they are literally saying please stop contacting me so to continue contacting them after wouldn't be the best way to go. Just erase them and go out and get people who are your true target audience.
It would be best to research the CAN-SPAM Act that addresses this issue.
Hey @Juan Cruz Martinez71! It sounds like you are referring to unconfirmed subscribers (subscribers who signed up but never confirmed their subscription) rather than unsubscribers (subscribers who clicked the unsubscribe link in one of your emails to be removed from your list).
We actually have a guide on unconfirmed subscribers here: Why do I have unconfirmed Subscribers?69
It's normal to have some unconfirmed subscribers, and this actually helps protect your list! It's possible that some if not many are bots or invalid addresses which could affect your deliverability in the long run by lowering your overall engagement. We have more information on how double opt-in protects your list here: The All Important Double Opt-In64
That all being said, I'd also recommend double-checking that your account's sending address56 is an @customdomain email address. More info on that here63. Our deliverability lead has put together some great guides on deliverability best practices — I'll include those links below:
1. Getting Started with Deliverability Success71
2. Deliverability 10161
I hope that helps!
