How does "mark as read" affect the open rate? Does it also affect deliverability?

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Hey Gayatri -- That's a good question. If a subscriber has marked your email as read, but didn't really open it then it will not show as opened in their profile in your list. This means that it will still be counted as not opened and will affect your deliverability normally as if they have never really opened it.

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Sudden drop in deliverability. What could be the potential reasons? My usual open rates are around 55%. Overall Open ... (gmail) for a lot of readers.

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Hello, I had some issues with the deliverability of emails. Most of the emails sent were flagged as spam, resulting in ...

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