I've set up my first landing page but how do I add a first name box to make the emails more personalised?

Hey @mel3! We have a guide on this here11 :) 

(Please note you won't have to create the first name field from a subscriber's profile first — it'll already be in your account by default!)

Then, once you're collecting first names, you can add them into your emails following this guide5.

Hope that helps! Let us know if you run into trouble!