Better support for custom fields on contacts so we can store more accurate information on our subscribers.
- Cleaner custom fields on a contact.
- The ability to group custom fields together.
- Different custom field types (text area, date, time, dropdown, radio, checkbox, etc.).
Tag management
- Bulk adding of tags
- Bulk deletion of tags
- Tag grouping -- wouldn't be necessary if I could get the custom fields above. I'd use fewer tags.
Revamp of sequences, rules, and visual automations so they can be done on a single screen.
- More advanced movement through automations with goals and "move to here" actions.
- Emails that are part of the visual automation.
- Rules/goals that are part of the visual automation.
- See ActiveCampaign for how they configure things...
More detail on email reports.
- Track opens, clicks, forwards, unsubscribes, bounces.
- Show us the daily and hourly open trend rates on a graph.
- Show us a pie/donut chart to visualize engagement of opened vs. clicked vs. unopened vs. bounced